Meta Description
Discover the best wholesale sunglasses suppliers for your business. This in-depth guide covers top suppliers, buying tips, industry trends, and strategies for profitable bulk purchases.
Introduction
The global sunglasses market is projected to reach $38.5 billion by 2030, driven by fashion trends, UV protection awareness, and rising disposable incomes. For retailers, e-commerce sellers, and startups, sourcing from reliable wholesale sunglasses suppliers is key to staying competitive.
This guide will help you:
✔ Identify the best wholesale sunglasses suppliers worldwide
✔ Understand pricing, MOQs, and quality standards
✔ Learn the latest eyewear trends for 2024
✔ Maximize profits with smart bulk buying strategies
Let’s dive in!
Why Buy Sunglasses from Wholesale Suppliers?
1. Lower Costs, Higher Profits
Buying in bulk reduces per-unit costs, allowing for better retail markups.
2. Diverse Inventory Options
From luxury designer shades to budget-friendly polarized sunglasses, wholesalers offer endless styles.
3. Custom Branding & Private Labeling
Many suppliers offer OEM services to create exclusive branded eyewear.
4. Faster Inventory Turnover
Bulk purchasing ensures you always have stock for high-demand seasons (e.g., summer, holidays).
5. Stronger Supplier Relationships
Long-term partnerships can lead to better deals, exclusive designs, and priority shipping.
Top 10 Wholesale Sunglasses Suppliers for 2024
1. Alibaba (Global – China-Based)
✅ Best For: Large-volume buyers, custom orders
???? MOQ: Varies (often 100+ pairs)
???? Pricing:
1
–
1–20 per unit
2. FramesDirect (USA)
✅ Best For: Luxury & designer sunglasses
???? MOQ: 50+ units
???? Pricing:
15
–
15–150 per pair
3. DHGate (China)
✅ Best For: Low MOQ & budget sunglasses
???? MOQ: 1+ piece (bulk discounts available)
???? Pricing:
0.50
–
0.50–10 per pair
4. TradeKey (Global B2B Marketplace)
✅ Best For: Verified international suppliers
???? MOQ: Varies by seller
???? Pricing: Competitive wholesale rates
5. Eyewear Designs (USA)
✅ Best For: Custom logo sunglasses
???? MOQ: 100+ units
???? Pricing:
3
–
3–30 per pair
6. VisioOptical (Italy)
✅ Best For: High-fashion European styles
???? MOQ: 100+ pairs
???? Pricing:
10
–
10–80 per unit
7. KOALAEYE (Australia)
✅ Best For: Polarized & blue-light-blocking lenses
???? MOQ: 50+ units
???? Pricing:
5
–
5–50 per pair
8. SunGod (UK)
✅ Best For: Premium sports & performance sunglasses
???? MOQ: 50+ units
???? Pricing:
20
–
20–120 per pair
9. SmartBuyGlasses (Global)
✅ Best For: Flexible wholesale programs
???? MOQ: No strict minimum
???? Pricing: Discounts on bulk orders
10. Sunglass Warehouse (USA)
✅ Best For: Fast shipping & trendy styles
???? MOQ: 12+ pairs
???? Pricing:
2
–
2–25 per unit
How to Choose the Best Wholesale Sunglasses Supplier
1. Pricing & Profit Margins
Compare bulk discounts and shipping costs.
Aim for at least 50-100% markup potential.
2. Minimum Order Quantity (MOQ)
Start small if testing the market (e.g., 50-100 units).
Larger orders = lower per-unit costs.
3. Quality & UV Protection
Ensure lenses are UV400 certified.
Check frame durability (acetate, metal, TR90).
4. Shipping & Delivery Times
Local suppliers = faster shipping.
International suppliers = cheaper but longer lead times.
5. Customization & Branding
Look for suppliers offering private labeling, engraving, and custom packaging.
6. Supplier Reputation
Check reviews on copyright, Google, and B2B platforms.
Always request samples before bulk orders.
2024 Sunglasses Trends to Stock
???? Top-Selling Styles
✔ Oversized Frames – Celebrity-loved (e.g., Bella Hadid style)
✔ Retro Round & Cat-Eye – Vintage Y2K resurgence
✔ Sporty Wraparounds – For fitness & outdoor enthusiasts
✔ Clear & Colored Lenses – Fashion-forward statement pieces
???? Emerging Trends
✔ Eco-Friendly Materials – Recycled plastics, bamboo, and biodegradable frames
✔ Blue Light Blocking – For digital screen protection
✔ Smart Sunglasses – With Bluetooth & AR tech
Tips for Selling Wholesale Sunglasses Profitably
1. Target the Right Customers
Luxury buyers → High-end designer sunglasses
Outdoor enthusiasts → Polarized & sporty styles
Fashionistas → Trendy, Instagrammable frames
2. Bundle Deals & Promotions
“Buy 2, Get 1 Free”
Seasonal discounts (Summer, Black Friday)
3. Optimize Online Listings
Use high-quality images & videos (lifestyle shots sell better).
Include keywords like “UV400 sunglasses,” “polarized lenses,” and “trendy shades.”
4. Leverage Social Media
TikTok & Instagram Reels – Showcase sunglasses in action.
Influencer collaborations – Micro-influencers can boost sales.
5. Attend Trade Shows
Vision Expo (USA), MIDO (Italy) – tiktok watermark Discover new suppliers & trends.
Final Thoughts
Choosing the right wholesale sunglasses suppliers is crucial for building a successful eyewear business. Whether you're sourcing budget-friendly shades or luxury designer frames, this guide provides the insights needed to make smart purchasing decisions.
Ready to start?
✔ Compare suppliers from our list
✔ Order samples to test quality
✔ Implement smart sales strategies
With the right supplier and marketing approach, your sunglasses business can shine in 2024!
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